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The secrets to exceeding your business expectations!

Growth Rate – Company vs. Market

During a recent conversation with a prospective client, the client was telling me how proud he was that his company grew 10% YoY last year. When I asked him the next logical question (at least in my mind) ‘how much did the market grow?’, I got the “deer in the headlights” look….

So here’s a question for all my readers: is a positive company growth rate a good indicator of a healthy business?

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