What is Value? Pt.2
What is value – the customer’s point of view. Last week’s blog touched on what value is from the seller’s perspective. This week is a
What is value – the customer’s point of view. Last week’s blog touched on what value is from the seller’s perspective. This week is a
Value – what does it mean? While I didn’t realize it at the time, I started practicing value-based sales long before I knew what it
The fundamentals haven’t changed. As the coronavirus pandemic continues to spread globally, the sales process has been significantly impacted – or has it? While it
[This is an opinion piece. While all statements are factual, the conclusions are the author’s opinion.] I was recently asked for my thoughts on the
I recognize that life may be challenging right now, with small businesses hit the hardest. However, if you think your business will weather the storm,
It’s been a long time coming, but Chicago Sales Strategies has completed its transformation to Choose Growth. While we are still working on getting the
During a recent conversation with a prospective client, the client was telling me how proud he was that his company grew 10% YoY last year. When I asked him the next logical question (at least in my mind) ‘how much did the market grow?’, I got the “deer in the headlights” look….
So here’s a question for all my readers: is a positive company growth rate a good indicator of a healthy business?
I was recently reviewing one of my old posts and noticed that I had touched on the subject of setting expectations but never followed up on it. So this week, let’s talk about setting expectations in sales.
With the third “Get to Know Your Customers Day” coming right around the corner, I thought it would be an interesting topic for this week’s blog.
To be honest, I think the idea of a “know your customers” day is a bit silly (even if it is four times a year) as successful businesses know their customers everyday. But I guess the idea of having a day to remind yourself of its importance isn’t all bad. So what’s the best way to go about knowing your customers?
Does it ever make sense to fire a customer?
The simple answer is yes, but as usual there’s more to the story. Check out the article for more.